Part1 prezi Sectors

Billboard advertising Kit Kat (take a break)

                                         Billboard advertising Sony Ericson phone (direct all the action)


Billboards:
 it is considered to be old media because its not digital and your not able to interact with the product at hand (have a relationship with the product as the product doesn't know you).
you would be able locate these adverts on billboards and buses as the can can walk by and drive by adverts.
the type of audience these products will be engaging with is passing audience because its old media and not new media.
it also is not personalised implying the way adverts will appeal to different audiences (male and female.

Newspaper:
 this is considered to be old media because you cant interact with the product.
the type of audience this products will be engaging with is reading audience because its old media and not new media.
you can find these adverts in newspapers and magazines (free theme park tickets).